MARKETING PUSH WILL HELP AUSTRALIAN DOMESTIC TOURISM REACH RECORD HIGHS BY 2025

MARKETING PUSH WILL HELP AUSTRALIAN DOMESTIC TOURISM REACH RECORD HIGHS BY 2025 -  Strongly supported by Tourism Australia’s domestic campaign, leading data and analytics company GlobalData forecasts a record number of domestic trips in the country by 2025: double that seen in 2020 and representing a 14% growth on pre-pandemic levels. Broadcasting the phrase ‘holiday here, this year’ over social media channels, radio and outdoor advertising has paid off, and, although the country will not see pre-pandemic levels for inbound trips until 2024, …